For you DIY brides in the audience, you will all be over joyed to hear that Martha Stewart Crafts will now be carried at your local WalMart! Here is the official story as written by Mr. Timothy Fields from Brandweek:MSLO, which is based in New York, announced this week that two new assortments from Martha Stewart Crafts—called Create and Celebrate—will be available at the mega retailer's stores in the U.S. and Canada. The new assortments feature high-quality, easy-to-use products that are designed for the mass retail shopper.
Martha Stewart Create features crafting essentials and memory-keeping products such as paper, cutting mats, tools, pens, markers, glitter and ribbons. The assortment also contains craft activity kits, including jewelry making, pipe cleaner animal kits, party décor and card-making kits.Martha Stewart Celebrate showcases ready-made, paper-based weddings essentials, such as stationery, guest books, favor boxes, cake toppers and more."
With Martha Stewart Create at Wal-Mart, consumers will experience the satisfaction that comes from making things by hand," said Stewart in a written statement. "With Martha Stewart Celebrate, we will be able to provide beautiful, creative solutions for party-giving from intimate gatherings to large celebrations such as weddings."
